Master Certificate

Artist Management

Next Term Starts April 3


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With the power in the music industry shifting from the major labels and other gatekeepers to the artists, the role of a manager is more important than ever. A manager that has a detailed understanding of the new and evolving marketing, technology, legal, touring, licensing and business strategies is an invaluable member of any artists team. The Master Certificate in Artist Management provides a complete tool kit to anyone interested in success as an artist manager.

You'll start by discovering the innovations, technologies, and powerful trends that are guiding the industry's future in Music Business Trends and Strategies. This course will guide students through the critical areas of...

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9 Courses to Complete this Certificate

6 Required Courses

Music Business Trends and Strategies

Gain a forward-thinking approach to the key issues that all musicians, music industry entrepreneurs, managers, and music business professionals face in the main segments of the music industry, and how to leverage the opportunities that the new music business provides.

Music Marketing 101

Learn the basics behind marketing and selling your music! Music Marketing 101 provides artists, managers, and business entrepreneurs with the foundational music marketing skill set they'll need to succeed and thrive in the new music business.

Music Licensing

Learn how to make money through creative licensing of your music! In this course, you'll discover how to create new avenues for placement of your own music, identify current opportunities for your copyrights, and how to use online resources to introduce your music to music supervisors, ad creatives, video game producers, and more.

Concert Touring

Learn the preparations and logistics involved in developing, budgeting, and executing a successful tour, from small club dates to international stadium shows.

Artist Management

Explore the role and importance of an artist manager, what they do, and how it impacts the career of the artist and their brand.

Music Business Finance

Gain a hands-on understanding of music business finance. Learn to apply the critical tools of financial analysis to leverage talent, assess the potential of music enterprises, and drive new music businesses.


Plus, Choose Any 3 Electives from Our Course Catalog



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Degree Path Certificate

Correlating degree major: Music Business
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Upon Completion of this Certificate, Students Receive:



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