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How to Book, Plan, and Promote a Live Concert

By Ale Gil

Live performances are essential to growing your music career. This guide breaks down how to book venues, budget your concert, and promote your shows effectively—with a little help from Bruce Houghton’s Touring 101 course. Learn how to turn each gig into a meaningful connection and a sustainable source of income.

Shayna Steele on Broadway, Solo LPs, Singing Backup, and Her Berklee Degree

Singer-songwriter Shayna Steele discusses her storied music career (singing backup with Rihanna and Taylor Swift as well as starring in Hairspray and Rent) and studying at Berklee Online with friends Jordan Ballard and Kamilah Marshall.

What Makes a Good Artist Manager?

What do top music managers have in common? Passion, drive, transparency, and more—explore these traits in this excerpt from Ardie Farhadieh’s Artist Management course.

Enrique Gonzalez Müller on Tina Turner, Dave Matthews, and Studio Lessons That Stick

Latin Grammy–winning producer and engineer Enrique Gonzalez Müller shares formative stories from studio experiences with artists like Tina Turner, Dave Matthews, and Nine Inch Nails. He also reflects on curiosity as a creative engine, his full-circle collaborations in Venezuela, and how those experiences shape the way he teaches music production with Berklee Online.

Students You’ll Meet at Berklee Online

With a global student population, all seeking flexibility in their music studies and a desire to learn from anywhere, Berklee Online offers unique networking and collaboration you can’t find anywhere else. Learn about the kinds of students you’ll meet at Berklee Online.

Frank Louis’s Year of ‘Yes’: A Major League Collaboration with Berklee’s Katie Day

Frank Louis was ready to leave music behind—until Katie Day’s Berklee Online class helped him discover a new path in advertising music. One year later, his work is featured in a national MLB campaign. Now he’s finishing his bachelor’s degree, running his own company, and inspiring others to say “yes” to unexpected opportunities.

Composer Mahmoud Abuwarda’s ‘Dream of a Quiet Sky’ and a Life of Music

Mahmoud Abuwarda reflects on his unwavering pursuit of music, from living amid war with limited access to music education, to becoming an accomplished classical guitarist, music teacher, and now a composer whose pieces are premiering around the world.

Berklee Online Master’s Alumni Honored with 2025 Music Production Awards

For the fifth consecutive year, Enrique Gonzalez Müller has partnered with iZotope, Slate Digital, and Sweetwater Sound to award six outstanding alumni from Berklee Online’s master’s in music production program: Merrily James, Jerold Jerry, Canita Rogers, Todd Urban, Andrew Veres, and Dean Vitale. 

Vivian Aguiar-Buff on Hans Zimmer, DreamWorks, and Her Emmy Win

What do Captain America: The Winter Soldier, Kung Fu Panda: The Dragon Knight, and Gabby’s Dollhouse have in common? Emmy-winning music supervisor Vivian Aguiar-Buff helped shape their sound. In this deep-dive interview, the Music Supervision and Film Scoring instructor reflects on her path from law school dropout to Remote Control Productions, the secrets behind music supervision, and why being part of a creative team means leaving your ego at the door.

Berklee Online Student Thomas Thunder on Pursuing His Degree at 17

Thomas Ferreira, a 17-year-old drummer whose artist name is Thomas Thunder, talks about his accelerated musical journey, from graduating high school early and studying at Berklee Online, to collaborating with rock legends from the supergroup Sons of Apollo—and he’s just getting started.