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Professional Certificate

Artist Management

Build the skills to manage artists—or your own career—across every facet of today’s music industry. In this Artist Management certificate program, you’ll learn talent development, touring, licensing, and marketing while studying how professional managers negotiate deals, manage royalties, and grow lasting, successful artist brands.

Level
Professional
Modality
Online
Courses
5 (15 Credits)
($1,455 per course)
Tuition
$7,275
($6,548 single payment)
Semester Starts
Jan 12, 2026
Accreditation
NECHE

What You'll Learn

  • To guide artists or your own career through every stage of development, from branding and marketing to touring and promotion
  • To design and execute music marketing, release, and licensing strategies that generate revenue and expand fan engagement
  • To negotiate and manage contracts, royalties, and team dynamics with professionalism and legal awareness
  • To apply artist management principles to real-world scenarios, balancing creativity, business acumen, and long-term career planning

Course Requirements

5 Courses to Complete this Certificate

  • Music Marketing 101 (OMBUS-126 • Level 1 Course)

    This course provides you with the foundational knowledge to design, plan, and execute an integrated music marketing campaign, whether you are a self-promoting artist or a business collaborator, working with artists.

  • Music Business Trends and Strategies (OMBUS-240 • Level 2 Course)

    Gain a forward-thinking approach to key issues in the music industry and learn and how to create new music business possibilities as well as leverage existing opportunities.

  • Touring 101 (OMBUS-250 • Level 2 Course)

    Learn the skills every musician and music industry professional needs to build a successful touring career from their first gig to their headlining stadium dates.

  • Music Licensing (OMBUS-496 • Level 4 Course)

    Learn how to make money through creative licensing of your music and how to introduce it to music supervisors, ad creatives, video game producers, and more.

  • Artist Management (OMBUS-236 • Level 2 Course)

    This course is a hands-on, real-world exploration of artist management, covering everything from discovering talent and building a team to navigating deals, negotiating contracts, and marketing and touring strategies. You will gain the skills needed to navigate the music industry through expert insights and real-world viewpoints.

Upon Completion of this Certificate Program, You'll Receive:

  • Professional credential from the world leader in music education
  • Credits that may be eligible for transfer toward a Bachelor's degree program
  • A physical certificate from Berklee College of Music
  • A verified, digital certificate that you can share

Questions?

Contact our Academic Advisors by phone at 1-866-BERKLEE (U.S.), 1-617-747-2146 (INT'L), or by email at advisors@online.berklee.edu.