New Program

Introducing Berklee Online's
Master of Arts in Music Business

The application for the new Master of Arts in Music Business degree program opens in early 2018, with the inaugural class beginning September 2018. Sign up now to receive updates about the program, and to access an Application Checklist.

Degree Programs Graduate
Master of Arts

Music Business Degree

Innovation is shaping many areas of the music business, including management, marketing, licensing, distribution, touring, and more. The Master of Arts in Music Business prepares students to be leaders in the growth and success of the evolving music business by connecting their passion with advanced knowledge and skills in the key sectors of the industry. Throughout the program, students learn from industry professionals and undertake in-depth analyses of factors, both internal and external, that influence the industry—from technology and data to policy, law, and finance. Coursework prepares students to complete a culminating experience that allows them to define their unique contribution to the music industry and advance business opportunities that present innovative, viable solutions in the marketplace.

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The program is designed to be completed in one year. Students complete 12 courses at a recommended pace of three courses per semester over four 12-week semesters. Throughout the program, students will participate in a community of highly engaged and motivated peers and faculty committed to high-level learning and collaboration.

By the end of the program, students will be able to:

  • Analyze the varied and shifting sources of revenue generated in the music business, including touring, copyrights, music products, and artist-branded merchandise and services

  • Leverage music industry data to understand the current market, measure performance, and make informed business decisions

  • Develop and execute fully timed, integrated, and optimized marketing plans for various segments of the music industry

  • Create and implement innovative, strategic plans to increase the chances of success for artists and their careers

  • Apply the critical tools of financial analysis to leverage talent, assess the potential of music enterprises, and drive new music businesses by understanding the role of venture capital for music entrepreneurs, cash flow dynamics of music startups, and defining equity in a music enterprise

  • Analyze legal issues in the music industry and evaluate competing sides of contracts in order to author favorable conditions for any side in a negotiation involving aspects of the music and entertainment industry 

  • Analyze how federal, state, and municipal policy shapes the music business ecosystem in order to identify challenges and opportunities for music entrepreneurship 

  • Conceptualize, build, and execute best-in-class music campaigns for consumer brands in a professional, real-world context through research, analysis, presentation, and critique

  • Enhance core leadership competencies for professional development, apply leadership awareness to multiple business environments, and implement change-management techniques as tactical strategy for a competitive advantage in the music industry

  • Undertake independent research and propose, develop, and present a culminating experience that represents their professional area of focus and pursuit in the music industry

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How to Apply

  1. Fill out the online application (15 minutes)
  2. Create a 500-750 word essay, or a 3-5 minute video essay
  3. Compile your resume or CV
  4. Attach your official transcripts
  5. Ask for two letters of recommendation

Sign up now to receive updates about this program, and to access an Application Checklist.



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Online tuition vs. campus-based programs

Affordable Tuition

Tuition is $33,120 for 36 credits. The degree program also includes a $75 (non-refundable) application fee and a one-time comprehensive fee of $500.

Questions?

Contact our Academic Advisors by phone at 1-866-BERKLEE (U.S.), 1-617-747-2146 (INT'L), or by email at advisors@online.berklee.edu.

We can also answer basic questions in the comments below. Please note that all comments are public.

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